Immertia Offers On-Package Holograms

Blade Runner, Minority Report, Back to the Future 2: whatever your favorite sci-fi world, it probably features holographic advertising.  That future is one step closer with Immertia’s demonstration of hologram-based interactive packaging.   How long before we see Princess Leia on a can?

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Consumers Are Less Happy with Service Than Managers Think: Northridge Group Study

June 5, 2023

I haven’t seen a holographic customer service agent yet but if they can’t be far away.  In the meantime, Northridge Group reports that 93% of business leaders think their company makes it easy for consumers to solve problems but just 66% of consumers agree.  Live chat and phone are the most effective channels, while 24/7 availability and better agent training are the top targets for improvement.

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Salesforce Buys for Automated Customer Service

September 22, 2023

Salesforce is buying, which builds low-code, AI-powered e-commerce customer service agents.  You might have thought Salesforce could already do that, but presumably Airkit does it better.  It doesn’t hurt that the company founders sold a previous business to Salesforce, the company was partly funded by Salesforce Ventures, and the product is already listed on AppExchange.  Price was not announced.

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