Digital advertising analytics platform DoubleVerify is launching DV Authentic Attention for social, adding to its existing capabilities for the web and CTV. As with the other channels, attention metrics for social will include viewable time and screen share, plus eyes-on-screen ad signals from Lumen Research. It’s kicking off on Snapchat, with other platforms expecting to be added later this year.

In its run-up to passing the Trump Administration’s “Big, Beautiful Bill”, the Senate voted to remove the proposed ten-year ban on state regulation of AI systems. The vote was 99-1, with even Senator Ted Cruz voting against the measure he had originally championed.

The web search tool Perplexity looks like it’s taking on Google with its latest release, a web browser named Comet. Comet claims to move “from browsing to thinking,” surfacing information and search results in response to natural language queries. Comet is available immediately to Perplexity Max subscribers; others can join a wait list.