Healthcare CDP WebMD Ignite is launching two new solutions designed to support healthcare provider growth. Ignite Provider Suite Analytics Module is a data and analytics platform designed to help marketing and BI teams to develop strategic referral growth initiatives. Referral Growth Targeting will help healthcare organizations target the right provider at the right time to improve referral volume.

The average cost of a data breach is now $4.88 million dollars, up 10% from $4.45 million last year, according to IBM. The good news that that extensive use of AI across prevention workflows resulted in an average of $2.2 million less in breach costs. AI has yet to obscure the challenge of a serious human cyber skills shortage.

Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.