IT Leaders Prioritize Integrated Data Prep Over Self-Service Options: TWDI Study
Respondents to this TDWI survey see more technical than organizational obstacles to data-driven decisions: data quality ranks first (61%) followed by lack of a unified view (43%). The group prioritized end-to-end integration of data prep (45%) over self-service options (30%), and just 40% have a comprehensive plan to move data into the cloud. Moral of the story: IT folks are more conservative about their tech than you might think.