AI-powered marketing platform Jasper has unveiled an AI knowledge layer designed specifically for marketing and based on Jasper’s BrandIQ and MarketingIQ solutions. BrandIQ is a no-code and API based solution to bring brand guidelines into an AI model for text and image creation. MarketingIQ brings knowledge, information and best practices to the LLM.
Revenue intelligence and demand gen company DemandScience has merged with ABM platform Terminus to create a new company that will operate under the DemandScience name. The move will combine global revenue marketing capabilities with “account-based experience” marketing. ABX by DemandScience will launch as a platform to bring together ABM and syndication activation with cross-channel reporting.
The cost of subscribing for no ads on Facebook and Instagram has been cut by 40% in the E.U. Users that prefer the free service will also be able to request less personalized ads. Defying pressure from regulators, Meta continues to insist that offering a choice between paid subscriptions and free ad-powered access is a legitimate business model.
Enterprise AI vendor Uniphore has acquired CDP ActionIQ and cloud data engineering system Infoworks. The combination of products will create a Zero Data AI Cloud that simplifies AI deployments by enabling companies to access data for AI projects without moving it from existing systems. Prices were not announced.