Don’t ask why, but we have three items related to product-led growth today, Dear Reader.  First is the launch of Loops.ai, whose “no-code solution plugs into data sources and automatically runs thousands of proprietary analyses and ML models that examine millions of data points to reveal exactly what product and growth teams need to know.”  They use “causal influence methodology” and $14 million in seed funding to make it happen.

Finally we have Heap, a digital analytics provider that traces the paths users take through digital products.  They just released Journeys, which they say is “the only tool that combines visual mapping with data science and session replay.”  That particular combination may indeed be unique but only an industry expert could say for sure.

Disney has agreed to license more than 200 characters, costumes, and environments (but not voices or talent likenesses) to OpenAI for Sora, its gen AI video platform. This is highly unusual for Disney, which generally sues AI models for copyright infringement; in fact, it sued Google for that a day before announcing the OpenAI deal. Disney will also invest $1 billion in OpenAI, nicely illustrating how very eager they are to join the AI party.