Malaysia’s Catcha Digital completes acquisition of iMedia Asia

Catcha Digital Bhd has completed the acquisition of the entire equity interest of iMedia Asia Sdn Bhd for RM43.92million (US$9.8 million) in cash and shares. Catcha Digital now owns a fast-growing integrated digital media solutions provider, with an extensive portfolio of digital marketing platforms, reaching 12.7 million Malaysians in June 2022 and services over 100 brands spanning across various industries.

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AWS to launch infrastructure region in Malaysia; plans to invest $6B by 2037

March 9, 2023

Amazon Web Services (AWS), an, Inc. company, has announced plans to launch an AWS infrastructure Region in Malaysia. The new AWS Region will give developers, startups, entrepreneurs, and enterprises, as well as government, education, and nonprofit organizations, greater choice for running their applications and serving end users from data centers located in Malaysia. As part of its commitment to the region, AWS is planning to invest $6 billion in Malaysia by 2037.

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One-Third of Marketers Will Buy a CDP This Year: Optimove Survey

May 31, 2023

Just over one-third of marketers plan to either buy a new CDP (21%) or replace an existing one (13%) this year, according to this Optimove survey. Unfortunately, it doesn’t report how many have a CDP already in place, which would put the other values in perspective. It does seem that CDPs are a relatively low priority: they rank sixth on the list of new systems and eighth on the list of systems to replace.

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