Marketing Has Most Under-Funded Tech Budget: CompTIA Study

Respondents to this CompTIA survey are actually quite positive, expecting higher tech budgets and less anti-technology backlash in 2022.  What caught my eye was that 30% said marketing tech budgets are too low – more than any other department.  That’s great because it means they’ll be more open to your request for an increase, right?

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Most Companies Use Third-Party Tools for Data Management: Piano Survey

December 6, 2021

Just 3% of the respondents to this Piano survey said their company can seamlessly exchange data across departments, and only 9% are able to share data effectively.  Data silos are the biggest obstacle to sharing (56%), and organizational issues are the biggest reason that silos exist.  The good news here is that 54% already use third party tools for data management, so there’s hope that they’ll be able to improve things faster than if they relied on in-house development.

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Three-Quarters of Companies See AI/ML As Important Revenue Drivers: SambaNova Report

January 24, 2022

Do you miss those innocent days when every product announcement breathlessly reported the new system or feature was “AI-based”? If so, here’s a whiff of remembrance from AI infrastructure provider SambaNova Systems, who found that 78% of large companies rate AI and Machine Learning as important revenue drivers. Yet even they have a curiously mixed attitude, citing (in their press release) a NewVantage Partners study that found only a quarter of top companies have scaled AI/ML across their organization.

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