Medallia Buys Voci Speech Transcription Platform
Meanwhile, customer/employee/B2B experience platform Medallia just made their seventh purchase in the past months, scooping up speech-to-text platform Voci Technologies. Price was $59 million.
Meanwhile, customer/employee/B2B experience platform Medallia just made their seventh purchase in the past months, scooping up speech-to-text platform Voci Technologies. Price was $59 million.
Sales and marketing results improved at 94% of companies that increased their data quality investment and fell at 74% of those that didn’t, according to this Dun & Bradstreet study. Quality had its greatest impact on basics including sales prospecting and closing, insights, and campaign execution, and the least on advanced goals including personalization, online/offline alignment, and Account Based Marketing. Bear that in mind when you’re justifying your next quality investment.
Finally, CDP Audiens announced an $8 million strategic investment from South Korea’s NHN Corp. In addition to cash, Audiens will gain access to data from NHN’s game, payment, IT and advertising businesses.
Lytics has launched Cloud Connect, which lets users create SQL queries to extract an audience from a cloud database and send it to an ad network. They describe it as a “freemium” product but don’t get too excited: the free version connects just one warehouse to one ad network.