Mexican startup Pacto, a point-of-sale (POS) platform with integrated payments for restaurants and bars, announced a US$4 million seed round led by DILA Capital. The capital will be used to increase its engineering, product development, and customer service teams. With the new round, Pacto already has a total financing of US$6 million. It also has an alliance with Getnet Mexico.
While 2022 might have been a hard year for many in the agency and tech sectors, investment in advertising across Thailand, Indonesia, Singapore, Malaysia, Philippines, South Korea and Taiwan remained positive, jumping by almost US$55 billion in 2022 – an overall increase of 12%.
Kaszek Ventures, one of Latin America’s first venture firms, has raised $975 million across two funds. Since 2011, Kaszek has backed more than 120 companies, which the firm says collectively have raised more than $15.5 billion in capital. Portfolio includes companies in a range of industries such as fintech, enterprise/SaaS, proptech, insuretech, health tech, edtech, e-commerce, food tech, climate tech, biotech and blockchain. They include Nubank, QuintoAndar, Kavak, Creditas, NuvemShop, Bitso, Gympass, Notco, MadeiraMadeira, Loggi, Konfio, Technisys, Kushki and Cora.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.