Microsoft Tests a New Retail Marketplace

Microsoft is a charter member of the Big Tech club, but testing a retail marketplace within its Bing search engine makes it sound like a scrappy upstart nipping at the ankles of Amazon and Google.  The new marketplace will let consumers buy within the search results instead of sending them to retailers’ websites.    Details are sketchy but the marketplace may do targeting with information gathered by other Microsoft products – which puts the story back into the “Big Tech exploiting your data” department.