Mindtree Limited, launched Construction 360, a comprehensive, integrated cloud-based Salesforce solution designed to help construction organisations optimise operations and enhance productivity. Construction 360, unveiled at Dreamforce 2022, integrates Mindtree’s substantial domain experience, cloud capabilities, and NxT product suite with Salesforce’s superior Sales Cloud, Service Cloud, and other technologies.
Kaleyra, Inc., a rapidly growing omnichannel business communications platform, announced that it will be providing SMS services for Amazon Pay India as a preferred SMS provider. Kaleyra’s robust API solution, which is already integrated into the Amazon Pay platform, will trigger messages for highly critical One-Time Passwords (OTP) and confirm payment details for vendors and end users.
Communications platform Iterable, which has more than 700 employees globally, has expanded into Australia and New Zealand.
Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.