Minitab Acquires Data Mining Veteran Salford Systems

Minitab, one of the early pioneers in statistical analytics software, has acquired another mature firm: predictive modeling software vendor Salford Systems. Salford’s specialty is tree-based methods including CART® Decision Trees, Random Forests®, TreeNet® Gradient Boosting, and MARS® nonlinear regression. Salford guides analysts through the model building process but gives them final control over most decisions.

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Ortus Labs Lets Any Network-Connected Video Camera Track People or Objects in Motion

March 3, 2017

No privacy issues here, folks: Dallas-based Ortus Labs has released software that lets any network-connected video camera “identify, differentiate and track people, vehicles, or objects in motion.” The breakthrough is using artificial intelligence software instead of expensive image-processing hardware, thereby reducing the cost and expanding the number of feeds. It’s not clear whether the system can identify individuals or just distinguish people from objects. Then again, it’s trainable, so the answer might change in the future.  Nope, no privacy issues at all.

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Google Plans New Consumer Controls Over Targeted Ads

May 13, 2022

Google will give consumers more control over the ads they see, replacing current Ad Settings and About this Ad options with My Ad Center later this year .  The unified offering will let users specify the brands and topics they want to see, change personal information used to target ads, and make it easier to see who paid for an ad they are viewing.  It’s doubtful many consumers will bother with the settings but the features give more control to those who care.

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