I hope you don’t get tired of hearing about post-cookie advertising solutions. There’s a new one from programmatic media company MiQ, complete with a proprietary identity graph, expanded integration with LiveRamp’s identity graph, and contextual data from Similarweb.
If there’s a trend to descriptive product names like “Intelligence”, no one told the folks at obscurely-named messaging platform Gupshup. They just bought Active.AI, a conversational AI platform for financial institutions. They also coined the term “Conversational Banking as a Service” but I’m sure they were just kidding.
Datanomik’s goal is to connect financial institutions across LATAM through its B2B open finance API, which gathers a company’s banking information on one platform. The financing marks Andreessen Horowitz first investment in Uruguay, and one of its biggest seed rounds in Latin America. Datanomik’s main target market is Brazil, both because of its larger population size and because the country’s central bank and regulators are in their final phase of adopting an open banking framework.
Salesforce has agreed to buy Troops.ai, which helps sales teams use CRM data without actually opening their CRM system. Modules include tools to update CRM records, send Slack notifications of changes in CRM data, and collaborate on deals using a hub within Slack. Troops.ai will be part of Salesforce’s Slack division when the deal closes some time this summer.