Mobile Adtech Moloco Raises $11 Million Series B
All that growth makes mobile adtech (mobtech?) a good business to be in. Moloco, which provides infrastructure to run ads on mobile apps, just raised an $11 million Series B.
All that growth makes mobile adtech (mobtech?) a good business to be in. Moloco, which provides infrastructure to run ads on mobile apps, just raised an $11 million Series B.
Woke up this morning eager to read surveys about customer service, you did not. But it’s still intriguing that poor service costs U.S. $75 billion per year in lost customer value, according to NewVoiceMedia. Here’s more: 86% of consumers would be more loyal if they made a positive emotional connection with a customer service agent, but just 30% said this has happened in the past year. Download now so you can amaze your colleagues at lunch.
And if you want Internet-quality evidence that big tech is aiming for total social control, check out this 2016 video from Google. They say it’s just a thought experiment. But that’s what you’d expect them to say.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.