Morocco’s Al Mada Holding Group has launched a US$110 million pan-African venture capital fund to invest in fast-growing startups across the continent. Al Mada, an investment holding company controlled by the Moroccan royal family, is one of the largest private investment funds in Africa, and its new fund aims to attract innovative investors and take part in the exponentially growing African startup landscape.
Kenyan startup Apollo Agriculture, a commercial farming platform that helps small-scale farmers maximise their profits, has raised a US$40 million Series B funding round to help it expand internationally and enhance its product.
The expansion of the Indian data centre industry will be supported by the accelerated adoption of digital infrastructure led by the pandemic, rising digital usage, cloud consumption and the national 5G rollout.
In partnership with attention metrics provider Adelaide, The Trade Desk is now offering high attention inventory to advertisers. Attention — often based on reactions of opt-in panels to ads — is now competing with viewability as a valued attribute, and is being used to complement contextual metrics. Attention has been used in the past to test ads once they have been published; now it’s entering the pre-bid space.