News

Most CMOs Expect to Suffer from Cookie Loss: Relay42 Study

Nearly three-quarters (72%) of CMOs surveyed by London Research for Relay42 said the loss of third-party cookies is a major challenge for their business.  No leading alternative has emerged, but CDP users are seven times more likely (30% vs 4%) to feel they’ll do well in the brave new world.  In fact, CDP users do better at pretty much everything.

More News

Next Article

Google Expands Information Available through Topics API

June 20, 2023

Google continues to refine Topics API, its privacy-protecting ad targeting scheme for the post-third-party-cookie world.  The latest changes add some 280 commercially-focused categories, let advertisers learn a little more about the topics a person has consumed, improve speed, and let people block selected topics in advance.  You’ll note the trend here is to give more information to advertisers, which is another way of saying less privacy to everyone else.

CDPI Newsletter
Previous Article

Facebook Feeding Less Traffic to Other Sites

June 20, 2023

You may recall that Meta is dead set against paying publishers whose links appear on its site.  Coincidentally or not, the traffic from Facebook to such links has fallen by half in the past year, according to data from Echobox.  It seems Meta is showing users more videos instead.  All fine, but Reuters Institute reports that more people get news from social media than news sites and Facebook is still the most common social media news source, although its share is rapidly falling.

CDPI Newsletter
Featured Article

Landmark ‘Fair Use’ Ruling in Thompson Reuters AI Copyright Case

February 13, 2025

A district judge has ruled that, as a matter of law, Ross Intelligence’s use of Thompson Reuters’ Westlaw content to train its own legal research model is not “fair use” but copyright infringement. This is a revision of a 2023 ruling and leaves issues for a jury to decide. It might, however, shut down one line of defense when it comes to AI scraping of copyright material.

CDPI Newsletter