Most Consumers Think Their Smartphone Spies on Them: Tinuiti Study

Much as consumers like personalization, they’re still highly suspicious about data collection. Tinuiti found that 79% think their phone listens to their conversations and makes product recommendations based on what it hears. While 46% say apps track their activity to make their experience better, even more say they do it sell their data to other companies (51%), and a substantial minority say the real purpose is cyberstalking (24%), finding their political views (22%), telling “Big Brother” (18%) and reading their minds (18%). (Speaking of trust, I never received the promised download of this survey; results are summarized here.)

More News

Previous Article

Facebook to Test Ads in Virtual Reality and Wants You to Know There’s No Privacy Risk Whatsoever

June 21, 2021

Also speaking of trust, our friends at Facebook have announced plans to inject advertisements into virtual reality experiences on their Oculus mobile app.  What’s entertaining, and a bit pitiful, is that most of the announcement is devoted to explanations of how Facebook will absolutely, sincerely, and completely respect users’ privacy.  Raise your hand if you’re convinced.  (I saw that.)

CDPI Newsletter
Featured Article

Grammarly Raises $200 Million to Help People Write Better

November 24, 2021

If robots wrote the news, would they write about other robots?  I ask because there’s been a suspicious burst of items about AI-powered writing tools, just when live journalists might have set things on autopilot so they could sneak out early for the holiday.  Top of the list: writing-suggestion platform Grammarly just raised $200 million at a $13 billion valuation, doubling total funding to $400 million.

CDPI Newsletter