We haven’t seen many recent acquisitions by CDP vendors, although that may change as they start to spend all the money they’ve been raising. mParticle is first out of the gate with the purchase of Indicative, a customer journey analytics system. Analytics is a logical next step beyond mParticle’s current positioning as a data-focused CDP.
Antsomi announced Antsomi CDP Maturity Framework in the recent Omnichannel Playbook event. The framework aims to help brands plan for their customer data platform (CDP) implementation.
Southeast Asian-based e-commerce car platform Carsome has announced a US$290 million Series E raise at a post-money valuation of approximately US$1.7 billion.
The U.S. Senate has passed a bill that could potentially ban TikTok in the U.S. if its Chinese owner, ByteDance, does not sell its holdings within a year. The bill now goes to the President Biden, who has said he will sign it. Court challenges are likely to follow.