Retail media is another favorite topic around here (we’re VERY popular at parties).  Instacart just launched Instacart Platform, which includes Carrot Ads, which run on retail websites that use Instacart technology; Carrot Warehouses fulfillment services, and Carrot Insights for analytics.  Kudos to Instacart for addressing the long-ignored shortage of vegetable-themed martech.

Data movement platform RudderStack has announced an integration to easily move data in and out of cross-channel marketing platform Iterable.  Rudderstack calls itself a “warehouse-first, CDP built for developers”, although it doesn’t meet the CDP Institute definition because it doesn’t maintain customer profiles.  It does provide one of the tools that companies can combine to mimic CDP functionality.

AI-edited content is less concerning than AI-generated content — that’s the takeaway from Meta’s adjustment to its AI labeling on Facebook and other platforms. The “AI info” label will continue to appear on AI-generated content. Where content has only been modified or edited using AI, the label will appear more demurely in the post’s menu.