Nessie Turns Out to Be a No-Code CDP

The founders of just-launched CDP Nessie are certainly on-trend: no-code, small business focus, Google Cloud Platform-based, and an integrated AI-based recommendation engine.  Pricing starts around €400 ($480) per month.  I’m sure there’s a perfectly good reason the Belgium-based company founders, who have no obvious connection with Scotland, chose to name their company after the mythical Loch Ness beast.

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Introhive Raises $100 Million for Automated CRM

June 17, 2021

You might think the phrase “CRM automation” is a bit redundant, but apparently it describes CRM systems that automate data entry and analysis. Introhive is one, and just raised a $100 million Series C, bringing total funding to $140 million. The company’s AI can map relationships among contacts at accounts, which coincidentally is a skill that (non-automated?) CRM Salesforce also recently added via Einstein. Can we call it a trend yet?

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