Newsguard, the rating system for news and information websites, announced the launch of a monthly AI News Misinformation Monitor to evaluate how the top genAI models respond to prompts based on misinformation in the news. The top 10 LLMs (more will be added) did not quite ace the test, but didn’t totally fail either. Forty-one percent debunked the falsehoods while 30% repeated them.
Scaled deal activity in the digital media and marketing space was up 44% YoY in Q2 2024. This was thanks to dialogue in the foregoing quarters translating into closed deals in Q2. M&A activity was up for the second consecutive quarter following a relatively barren 2023.
Software vendors continued to add Customer Data Platform (CDP) capabilities to existing systems in the first half of 2024, according to the CDP Institute’s latest Industry Update report. Nearly all of the dozen companies appearing in the report for the first time started as marketing or messaging applications and added CDP capabilities after they were built. These firms accounted for most of the industry growth during the report period.
With only eight days left until President Trump’s executive order reprieve of TikTok expires, Pew Research reports that only 34% of U.S. adults now support a ban, down from 50% two years ago. The number that believe TikTok poses a security threat has dipped ten points over the same period. Support for the ban has also declined in both parties.