Nigerian crypto startup Nestcoin raises $6.45m pre-seed funding round

Nigeria’s Nestcoin, a company building, operating, and investing in web3 applications, has raised US$6.45 million in pre-seed funding to help it expand its global operations and invest in more products to accelerate crypto adoption and financial freedom for people in frontier markets.

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India’s Zomato invests $20M to acquire minority stakes in AdOnMo, UrbanPiper-Business Journal

February 3, 2022

Food delivery unicorn Zomato has signed definitive documents to acquire minority stakes in two start-ups — UrbanPiper and AdOnMo — for an aggregate value of $20 million, according to the company’s latest filing with the BSE. The restaurant aggregator said it will invest $5 million in UrbanPiper for a 5% stake as part of a larger $24-million round. UrbanPiper operates a B2B software platform that acts as a middle layer between restaurants and food ordering and delivery players.

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Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

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