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Nigerian rewards startup ThankUCash raises $5.3M seed round for expansion

Nigerian multi-merchant rewards platform ThankUCash has raised US$5.3 million in seed funding as it plans expansion into new markets and further product launches. Co-founded in 2018 by Simeon Ononobi, Suraj Supekar, Madonna Ononobi and Harshal Gandole, ThankUCash offers cashback on purchases and deals from thousands of merchants, which in turn helps merchants retain customer loyalty, increase revenues, and grow. The startup has recorded over 600,000 users and onboarded over 1,000 stores on its platform, whilst processing more than US$80 million in transaction volume.

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Nigeria’s SeamlessHR raises $10M to expand HR and payroll solutions across Africa

January 13, 2022

SeamlessHR, a Nigeria-based company that wants to help African businesses “leverage the continent’s greatest asset: abundant human capital” with its cloud-based human resources (HR) and payroll software, has raised $10 million in Series A funding for its next phase of growth and regional expansion. The round was led by Pan-African venture capital firm TLcom Capital while new investor Capria Ventures and existing investors Lateral Frontier Ventures, Enza Capital and Ingressive Capital participated.

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New Brand Safety Initiatives from IPG Mediabrands, IAS. Apology from DoubleVerify

April 18, 2024

It’s tough to get brand safety right, but the industry keeps trying.  IPG Mediabrands announced a new set of tools to find and block inappropriate ad placements, while IAS expanded its suitability measurements to include standards from the Global Alliance for Responsible Media (GARM).  Meanwhile, DoubleVerify admitted a mistake made brand safety on X/Twitter look worse than it really was in October 2023 and March 2024.

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