Nigeria’s Tabulio is a social network for African tech talent

Nigerian startup Tabulio has developed a social network aimed at connecting African tech talent with global opportunities. Founded by Tosh Ajibade and Chris Steve in 2019 and released as an MVP in 2021, Tabulio is a social networking platform that allows users to share their works, connect with employers, and network with tech talent.

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Sharethrough Offers Ad Audiences Based on Attention Not Impressions

March 9, 2023

Who knew that media measurement could be so exciting? In the latest plot twist, ad sales platform Sharethrough has burst into the scene with ad inventory packages based on Adelaide’s attention measures rather than impressions.  Meanwhile, in what’s widely seen as a criticism of measurement standards proposed by the TV-programmer-dominated Joint Industry Committee, YouTube has offered its own set of cross-media audience measurement principles.

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Salesforce Connects AI-Based Marketing Apps with Data from CDP and Google

June 8, 2023

Salesforce kicked off its big Connections conference yesterday, and if you’re surprised the focus was on generative AI, you haven’t been paying attention.  Still, the focus this time was on marketing applications that draw on Salesforce CDP data, so it’s right up our alley.  They also announced direct access to Google BigQuery data, ticking the “zero-copy” box as well.

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