OneScreen Raises $3 Million for Out-of-Home Media and AudioMob Raises $14 Million for In-Game Audio

See how this works?  Let’s keep audio and ad networks but change the venue to in-game ads in mobile apps.  Welcome to AudioMob, which just raised a $14 million Series A.   Keep the ad network but switch back to outofhome and digital and you arrive at a $3 million raise by for its “first of its kind” platform that lets advertisers buy everything from buses to blimps to billboards in the same media marketplace.

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Albertsons Adds Retail Media Network and Quotient Sells In-Store Audio Ads with Place Exchange

November 15, 2021
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Just 17% of Martech System Replacements Are Home-Built: MarTech Report

July 7, 2022

The build-vs-buy debate never ends, and sometimes build really makes sense.  But buy is clearly the way to bet: just 17% of martech replacement projects chose a homegrown solution this year, according to this MarTech survey.  That’s down from 31% the year before.  CDPs were among the least common replacements, maybe because they’re awesome and maybe because most CDP implementations are fairly new.  Download for more fun facts.

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