Optus rolls out 5G innovation program and new Australian ‘hub’
Optus Enterprise, has announced the launch of a new 5G led Innovation Program, designed to bring enterprise, SMBs and startups together.
Optus Enterprise, has announced the launch of a new 5G led Innovation Program, designed to bring enterprise, SMBs and startups together.
Deloitte Digital has acquired three digital experience consultancies – Blended Digital, New Republique and Venntifact – adding a team of 70 professionals to its ANZ headcount. With now over 1,100 consultants and technologists across Australia, Deloitte Digital is one of the largest players in the digital transformation space at the nexus of creativity, marketing and technology.
Group M Australia has become the latest country in the Group M network to launch Inca, an AI-powered influencer and content marketing platform designed to promote brand safety and return on investment. The platform was first rolled out for APAC in 2019, and launched in New Zealand in early 2021 and – with the addition of Australia – now spans across 30 countries.
GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.