PDATA Offers (Another) Personal Data Marketplace
In practice, personal data monetization and blockchain go hand-in-hand. It almost isn’t worth mentioning each new scheme, but if you’re keeping track (or playing an esoteric drinking game), here’s an announcement from PDATA, a personal data marketplace that lets consumers sell their data directly to companies and get paid in PDATA tokens. Like many entrants into this market, PDATA is still in late planning stages, with token sales set to begin in 10 days. But it’s based on an existing app, a customer feedback system called Opiria.