Want to explore customer experience in general? Take Qualtrics’ self-assessment and compare your results with others in your industry. Plus learn how companies organize their CX efforts, what separates leaders from laggards, and satisfaction by channel. Just the thing to kick off that long winter’s nap.
Welcome to 2020, Dear Reader. Let’s start with something upbeat: news that privacy-safe email provider ProtonMail is expanding its product line to add an encrypted calendar. Maybe it won’t turn out to be Google and Facebook’s world after all.
There’s always something to say about privacy. This Integris study should make you even more nervous than usual with news that a single financial services transaction can be replicated across 100 systems, 64% of companies store sensitive personal data in 50 or more systems, and 45% share private data with at least 50 partners. Have a great day!
It’s tough to get brand safety right, but the industry keeps trying. IPG Mediabrands announced a new set of tools to find and block inappropriate ad placements, while IAS expanded its suitability measurements to include standards from the Global Alliance for Responsible Media (GARM). Meanwhile, DoubleVerify admitted a mistake made brand safety on X/Twitter look worse than it really was in October 2023 and March 2024.