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Punchh Adds Real-Time AI-Based Response to Customer Reviews

Punchh offers a slew of CRM, marketing automation, and analytics solutions for restaurants and retailers. They just released an AI-based tool that extracts sentiment from online reviews (pretty common) and reacts immediately with recommended responses for phone and chat agents (pretty special).

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36% of UK Consumers Feel More Trust in Data Handling After GDPR: TrustArc Survey

May 24, 2019

What’s changed since the General Data Protection Regulation took effect one year ago tomorrow?  TrustArc and Ipsos found that 36% of UK consumers have greater trust in how their data is handled, which the press as spun variously as a success (“more than one third”) or failure (“only 36%”). I’d say any improvement in trust is a success these days. A global survey from Snow Software had similar results: 39% of data professionals feel more protected although 20% feel worse.

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Optimizely Buys Welcome to Add Marketing Resource Management

December 2, 2021

Digital experience platform Optimizely is further expanding its scope with a deal to buy Welcome, which provides content management, digital asset management, and marketing resource management.  You may recall that Optimizely itself was purchased in September 2020 by Episerver, which then adopted the Optimizely name.  And who could forget that they bought the Zaius CDP in March 2021?

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