Qubit Unveils New Machine Learning Engine to Automatically Uncover Revenue Opportunities for Data-Driven Marketers

Qubit has added machine learning engine to uncover and alerts marketers to segments with high potential value. This extends Qubit’s existing digital experience management, which encompasses personalization, experimentation and optimization across email, Web, and other channels. Qubit builds a unified customer profile to support all this, although they shy away from calling themselves a Customer Data Platform.