It solves the problem of waste-related pollution. Bioelements customers give the possibility of wrapping and delivering their products in biodegradable packaging. Unlike traditional plastic, which takes around 400 years to degrade, it takes between six and twenty months to do so. The added value of this packaging is that it degrades naturally under any circumstances (in contact with air, soil, water, and at any temperature) without human intervention. No need for recycling or composting.
Et tu, HubSpot? One of martech shining stars, Boston-based CRM-and-everything-else platform HubSpot, has followed the latest industry trend by cutting staff. The company announced it yesterday that it is firing 7% of its workforce. That would be about 500 ex-HubSpotters pursuing new opportunities.
Amazon Web Services (AWS) and Salesforce announced a set of new integrations, including sales of Salesforce products on the AWS Marketplace and easier data sharing between Salesforce Data Cloud and AWS data services. Most of the changes are fairly technical but the general lesson is that even mighty Salesforce is ultimately a guest on turf controlled by AWS.