Rokt Raises $325 Million Series E for Post-Transaction Ecommerce Ads

Rokt, which places ecommerce ads on ecommerce websites, just raised a $325 million Series E, bringing total funding to $487 million.  Rokt shows the ads to customers who have just completed a transaction, presumably reducing any risk to the site owner’s sales.  It works with many advertisers, which lets it optimize offers based on each customer’s behavior and context.

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Three-Quarters of Companies See AI/ML As Important Revenue Drivers: SambaNova Report

January 24, 2022

Do you miss those innocent days when every product announcement breathlessly reported the new system or feature was “AI-based”? If so, here’s a whiff of remembrance from AI infrastructure provider SambaNova Systems, who found that 78% of large companies rate AI and Machine Learning as important revenue drivers. Yet even they have a curiously mixed attitude, citing (in their press release) a NewVantage Partners study that found only a quarter of top companies have scaled AI/ML across their organization.

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