Salesforce Describes Customer 360 as Including Everything It Does

We were looking forward to Salesforce releasing a proper Customer Data Platform so they could start to educate rather than confuse the industry. Silly us. In his latest pronouncements, Salesforce leader Marc Benioff does not utter the words “Customer Data Platform” but does describe the company’s “Customer 360 platform” as including pretty much everything the company does: “4 million sales opportunities, and 4.3 million leads generated today, 77 million service case interactions log, 4.1 billion messages and email sent, 4.2 million orders processed by 53 million reports and dashboards created every day, and 700 million commerce pages.”  **sigh**