SalesLoft Raises $70 Million Series D for Sales Engagement

SalesLoft, which uses AI to help salespeople know what to say to their clients, has raised a $70 million Series D, brining total funding to $145.7 million. A little reminder that there’s life, and funding, outside of martech.

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DirectLync Launches All-in-One Marketing Platform for Small Business

April 30, 2019

We rarely write about systems for small business marketing, Dear Reader, because you don’t seem very interested and there are so many players with so little impact. But it’s a slow news day so let’s note that DirectLync recently launched an all-in-one digital marketing platform that it promises will “shake up small business marketing” and save users over 14 hours a month in managing their data. Users get contact management, email marketing, social media management, Web CMS, and reporting and insights for as little as $20 per month.

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Salesforce Connects AI-Based Marketing Apps with Data from CDP and Google

June 8, 2023

Salesforce kicked off its big Connections conference yesterday, and if you’re surprised the focus was on generative AI, you haven’t been paying attention.  Still, the focus this time was on marketing applications that draw on Salesforce CDP data, so it’s right up our alley.  They also announced direct access to Google BigQuery data, ticking the “zero-copy” box as well.

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