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SAP Adds B2B Identity and Access Management

Finally, SAP has launched a B2B version of its Customer Identity and Access Management (CIAM) product. It will help companies manage business partners’ and customers’ access to internal data and content while complying with privacy and data protection rules. SAP bought the Gigya CIAM system in 2017.

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Validity Buys Return Path to Expand Customer Engagement Offerings

May 2, 2019

One of these things is not like the other: data quality vendor Validity is buying email deliverability specialist Return Path. Validity, backed by private equity investors Silversmith Capital Partners, bought email verification platform BriteVerify last June, which makes the Return Path acquisition seem a bit more logical. The company describes its goal as providing comprehensive technology solutions to target, contact, and engage customers at scale.

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Real-Time Data Leads to Quicker Growth: Confluent Survey

May 24, 2022

No one really doubts that real-time data is useful, but here’s more concrete data in case you’ve been arguing the point: this Confluent survey of IT leaders finds 63% of companies with widespread access to real-time data showed 10% or higher revenue growth, compared with just 44% of companies with only some access grew as fast.  Integrating multiple data sources was the most common obstacle to real-time access, cited by 60% of respondents.

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