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Shopify Releases Free On-Site Chat Tool

You probably don’t need convincing that chat is important. But you might still be surprised that the function has become so quickly commoditized that Shopify is now offering it at no extra cost. The new tool will show up on all pages of a Shopify ecommerce site.

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Twilio Launches Event-Triggered Journeys

July 16, 2025

Customer engagement platform Twilio has announced new platform capabilities, including the general availability of Twilio Segment’s Event-Triggered Journeys, supporting personalization based on customer intent signals in real time. In addition, Data Residency (EU) will ensure that email sending and event data are managed within the EU region, both for compliancy and customer trust. WhatsApp Business Calling will enable conversations with customers in another important channel using Twilio’s Programmable Voice Platform.

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