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South Africa’s Mobiz nabs $4M to expand personalized SMS marketing into the US

Mobiz, a South African startup integrating hyper-personalization into mobile marketing, has raised a pre-Series A round of $4 million from HAVAÍC, Futuregrowth, Launch Africa, Allan Gray E-Squared Ventures, CapaciTech and Endeavor’s Harvest Fund. The investment comes as the startup is ramping up efforts to expand into the U.S. and double down on marketing, sales and account management. Part of the investment will be used to hire more staff in South Africa and support the commercial expansion to the U.S.

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Egypt’s MNT-Halan successfully rolls out proprietary core banking system software

November 25, 2021

MNT-Halan, Egypt’s leading fintech ecosystem, has announced the successful rollout of Neuron, the proprietary core banking software it developed and launched earlier this year.  Having begun life as a ride-hailing app for two- and three-wheeler vehicles back in 2018, MNT-Halan has morphed into a super app of sorts, and in the process become Egypt’s largest and fastest-growing lender to the unbanked.

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Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

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