TechForce Services, a global Salesforce consulting and technology services firm has announced its operational expansion to India. The business expansion to this high-growth market is in line with the company’s vision to help businesses accelerate their growth and offer exceptional customer services leveraging Salesforce solutions.
Yotta Infrastructure, Hiranandani Group’s data centre business in India, is in talks to raise Rs 4,000 crore debt to fuel the expansion of its data centre business. The company currently has two operational data centres—one in Greater Noida and another in Navi Mumbai—with a capacity of 160 MW each.
At a staggering $22 billion, WhatsApp has been Meta’s (then Facebook) most expensive acquisition to date. The deal had caused quite a stir in the tech industry since investors and analysts felt it was tough for the social networking giant to justify the astronomical price for an app that made little money. As Meta aims to diversify its revenue sources beyond traditional digital advertising, it is looking to tap into WhatsApp’s ubiquitous presence in markets like India to drive the app’s monetisation.
Incrmntal has released its Explorer platform, which uses “causal AI” to estimate the incremental impact of advertising investments. What’s magic is the incremental measurements happen without marketers needing to set up incremental impact tests. The system can also suggest the best place to spend your next ad dollar.