Thailand’s digital loyalty platform The 1 launches new app

Thailand’s digital lifestyle and loyalty platform, The 1, has launched its new app that allows its members to check, redeem, and claim rewards swiftly.

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Southeast Asian classified business Carousell Group to reportedly acquire operator

February 17, 2022

Southeast Asian classified business Carousell Group is reportedly in talks to acquire Singapore-based property marketplace operator 99 Group. According to The Business Times (BT), the acquisition is likely to give a boost to Carousell’s monetisation strategy as it doubles down on high-value transactions and shapes up for the public market. However, negotiations are still ongoing and might not result in a deal, a source told BT.

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Most Marketing Ops Teams Are Centralized: Perkuto Study

August 15, 2022

Have you been debating whether marketing operations should be centralized or decentralized?  Neither have we, but it’s still interesting to learn that 59% of Marketo users told Perkuo their marops were centralized, 30% hybrid, and 5% decentralized.  More here on most- and least-used capabilities and most common weaknesses.  Is “marops” a thing?  “Markops” would be cooler, since it sounds like “marketing cops”.

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