Too Many Kiwi SMEs Still Playing Loose With Customer Data
Escalating cyberattacks require companies to get serious about protecting customers.
Escalating cyberattacks require companies to get serious about protecting customers.
The re-platforming improves delivery of new features and performance under the hood.
InterSystems has partnered with Veromo to deliver Veromo’s Registration-as-a-Service (RaaS) capabilities directly within online banking websites.
CDP Simon Data has announced the launch of Goals-Based Marketing, initially featuring an AI-powered segmentation workflow. The ultimate goal of this approach is to create revenue-generating customer experiences at scale. The new offering is driven by three AI agentic teams (Strategy Agents, Data Execution Agents, and Revenue Impact Agents) and features Smart Fields and Smart Segments, aimed at uncovering customer behavior patterns.