Tray.io also plays in the integration sandbox, although they’re more focused on automation than process automation than data management. They tick the buzzword boxes for low-code, cloud-based, and digital transformation. If that’s not worth a $40 million extension to their $50 million Series C, then what is?
Coalesce lacks a cute animal mascot but they’re part of the super-hot data preparation space, driven by companies’ need to manage big data efficiently. They just raised a $26 million Series A for a transformation tool that combines the efficiency of a graphical user interface with power of a code-driven system. How exciting is that?
Australia’s Attorney-General has said the government will make “urgent reforms” to the country’s Privacy Act following the Optus breach, where the company was blamed for lax security, resulting in the theft of nearly 10 million customer records. Resulting fines for that could reach as high as 2 million Australian dollars ($1.3 million). Certainly, it has put increased pressure on the government, which has been in process reviewing its privacy laws for several years, and now stated it may move on this within the next month.
Amazon advertisers can now measure results outside of Amazon stores using a new service from Stackline and Gigi. Gigi will enable unified audience buying for Amazon Marketing Cloud and Amazon DSP, which run ads in Amazon’s online stores and streaming TV channels such as Prime Video. Stackline’s panel-based multi-retailer attribution will track customer behavior across Amazon, Walmart, Target, and other major online or in-store retailers.