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Treasure Data CDP Raises Another $25 Million to Support Growth

Customer Data Platform vendor Treasure Data announced a $25 million funding round, bringing its total investment to $54 million. The four year old firm has recently extended its focus beyond data integration for analytics to include data integration for customer management. It has over 200 clients.

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Forrester and Verint Team Up to Measure Customer Experience

November 7, 2016

In largely unrelated news, research firm Forrester and software vendor Verint have partnered to embed Forrester’s Customer Experience Index surveys within Verint Enterprise Feedback Management deployments. Forrester will analyze data from the surveys, compare them to benchmarks, and display the results within the Verint solution. This will help companies measure the quality of the experiences they’re providing and identify areas for improvement.

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