Next up: Treasure Data has completed its previously-announced separation from Softbank-owned Arm, which purchased it in 2018. Treasure Data will now be in the Softbank Vision Fund 2 portfolio, gaining more independence and easier access to capital. Treasure Data founding leaders Kazuki Ota, Hironobu Yoshikawa and Dan Weirich are also rejoining the company.
Lots of CDP news today, Dear Reader. Let’s start with a $100 million Series D announcement from Amperity. The deal brings their total funding to $187 million and values the company at over $1 billion.
Acquia, whose CDP is based on its 2019 Agilone acquisition, has announced several product enhancements. These include a unified user interface among its Marketing Cloud components, which include the CDP; streamline campaign management; and a unified machine learning dashboard. Acquia also announced improvements to its Drupal cloud and expanded managed services within China.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.