Q-nomy has just released Q-Flow® 6.0, which it bills as “the only software product platform that fully optimizes complex digital and physical journeys, thus increasing sales and customer satisfaction for any market.”

A Forbes Insight report, sponsored by marketing operations platform Aprimo, found that 74% of marketers cite “agility of marketing operations” as a key challenge.

GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads.  The data should also help clients to find matches among records within their files, building more accurate customer profiles.  GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.