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UAE witnesses cross-industry partnership as full-funnel marketing consultancy Team Red Dot joins with MarTech leader WebEngage

WebEngage, a leading full-stack Retention Operating System, today announced its partnership with Dubai-based full-funnel marketing consultancy Team Red Dot. The partnership will enable Team Red Dot to provide its clientele with retention-marketing services by leveraging WebEngage’s full-stack solutions suite, which has garnered a reputation for best-in-class customer engagement, data analysis, and personalization across the GCC region and beyond.

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YC-backed Eze raises new capital for its secondhand electronics marketplace

June 22, 2023

Nigeria’s Eze, a wholesale marketplace for used and new electronics, has secured US$3.7 million in seed funding to develop its technology infrastructure, broaden its product offering and expand into new markets in Africa, Europe and South America. Eze is a B2B wholesale marketplace for smartphones, laptops, tablets, and other electronics, which connects thousands of buyers from across the world to over 200,000 SKUs that have been vetted, tested, and can be purchased at the click of a button.

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Zeta Global to Buy LiveIntent for $250 Million

October 9, 2024

CDP and marketing cloud vendor Zeta Global announced an agreement to purchase LiveIntent, which helps companies do email-based advertising.  The deal will let Zeta expand its identity graph, enter the publisher monetization business, and accelerate its mobile and retail media products.  Zeta will pay $77.5 million in cash and $172.5 million in common stock, with potential for additional payments based on performance.

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