While Olympics fanatics mourned the restriction of international visitors at Tokyo 2020, the IOC team was brainstorming how to connect people around the globe to the Games through their favored devices. Let check out more about the “Olympics-sized task“ of completing a multi-year project within a year.
Ampol is leveraging the Boomi AtomSphere platform to drive agility and speed to market for critical business projects, Boomi announces.
Digital media company iMedia is entering the social commerce scene with a full acquisition in Lovelife Technologies, owner and operator of beauty eCommerce and influencer marketing company Favful.
It’s tough to get brand safety right, but the industry keeps trying. IPG Mediabrands announced a new set of tools to find and block inappropriate ad placements, while IAS expanded its suitability measurements to include standards from the Global Alliance for Responsible Media (GARM). Meanwhile, DoubleVerify admitted a mistake made brand safety on X/Twitter look worse than it really was in October 2023 and March 2024.