Verblio Buys Automagical Video Generator

Another acquisition: content creation service Verblio has purchased Automagical, a system that uses AI to create videos based on blog posts. Verblio will add human editing and charge $85 per video. You may recall that Vimeo recently bought Magisto, another AI-based video generator.

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DirectLync Launches All-in-One Marketing Platform for Small Business

April 30, 2019

We rarely write about systems for small business marketing, Dear Reader, because you don’t seem very interested and there are so many players with so little impact. But it’s a slow news day so let’s note that DirectLync recently launched an all-in-one digital marketing platform that it promises will “shake up small business marketing” and save users over 14 hours a month in managing their data. Users get contact management, email marketing, social media management, Web CMS, and reporting and insights for as little as $20 per month.

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Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

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