I also gave up trying to upgrade my cable TV service after several agents quoted wildly different prices while (by the sound of it) sitting in the middle of a train station. They might have benefited from customer success platform Gainsight, which just sold a majority of its shares to Vista Equity Partners at a reported $1.1 billion valuation.
AirBnb and others would trade data to keep hotelier license.
There’s always another survey. This one, from data transformation vendor Matillion, finds that data transformation takes 45% of the time spent on analytics projects, much more than any other task. Respondents were IT staff and data specialists, not business users, which may explain why self-service for non-technical users was a low priority feature. Portability, ease of onboarding, and cost-effectiveness topped the list.
GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.