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Zoom Offers Virtual Event Platform

One thing that’s perfectly clear is Zoom’s growth during the pandemic. They’re looking to build on their success by adding a virtual events platform, which will offer ticketing, registration, networking, and suchlike. They also published an interesting, if predictable, study that found video communications and hybrid events are here to stay.

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Any Way You Slice It, Most Apple Users Choose Not To Be Tracked

May 21, 2021
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One-Third of Marketers Will Buy a CDP This Year: Optimove Survey

May 31, 2023

Just over one-third of marketers plan to either buy a new CDP (21%) or replace an existing one (13%) this year, according to this Optimove survey. Unfortunately, it doesn’t report how many have a CDP already in place, which would put the other values in perspective. It does seem that CDPs are a relatively low priority: they rank sixth on the list of new systems and eighth on the list of systems to replace.

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